If you are a small business owner, you probably have a
lot on your mind: you have to negotiate contracts, deal with clients, and assure that the quality of the work is good. You also have to work out
different strategies, organize events, and find new products. You work tedious,
7-day weeks, hoping that you succeed keeping your business floating.
As a business owner, you also know that you can be
successful only if your business is more productive and more creative than
others. So you have to find time to think about your business as a whole, to
have a pig picture of where are you heading.
However, because you feel completely overwhelmed by
the daily routine, you don't have the time and energy to take your business to
the next level. All this can be changed with good prioritizing and the
delegation of some responsibilities. So how can you move your business forward
with smart prioritizing.
Break your to do-list into two
The first list should be about the things that are
urgent, such as solving a client complaint, paying the bills and dealing with
the problem you have with one of your worker. The second list should contain
the issues that are important for your business: for example, testing a new
product, or working on a new marketing strategy.
Your main goal is to be able to work with both of
these lists on a daily basis. So you have to manage your time in a way that you
can cross some of your urgent tasks, and do some of the things that are really
important for the future of your business.
Make time for your “important” list
Most business owners start the day by working on the “urgent” list, and until they
finish, the day is over. The successful businessmen always carve out blocks of
time for their “important” to do list. So let everyone know that you don't want
to be disturbed with anything for a few hours every day.
Most people find they are most creative during the
first hours in the morning, so you might want to try that. If you decide to do
so, it is very important to start working on your “important” list the first thing
in the morning, before you check your e-mails, or answer phones. These can
easily pull your thoughts back to your “urgent” list.
Group the same things together
If your responsibilities include some routine tasks
such as writing invoices, paying bills or doing financial statements, you can
try to do designate certain days of the week or the month to do them. For
example you can do invoices on Friday afternoon, and you can pay your bills the
first Monday of every month. You will find that by grouping similar tasks you
can finish them much more quickly.
Delegate routine tasks
Who said you have to do everything? If a task doesn't
involve any sensitive information and only routine decisions are made, you can
ask a colleague to do it. After all, it is best if the business owner focuses
more on the “important” list and less on the
routine things. It is good to ask yourself from time to time “is this something only
I can do?” If the answer is no,
delegate the task immediately.
Focus on the things you can change
In business there are things that you can change, and
there are things you can't. You can change your strategy, you can get your
products better and you can motivate your co-workers. But you can't change the
slow economy, or there is nothing you can do if one of your competitors gets
praised in the media. It is always better to concentrate your efforts on the
things that are in your power instead being frustrated because of things that
are out of your reach.